This joint venture, launched in 2004, is the product of four leading manufacturers of electrical and electronic appliances--Electrolux, Braun, Hewlett Packard and Sony. All companies share a proactive approach to recycling and the objective to optimise recycling costs.

ERP is the first pan-European take back and compliance scheme for waste from electrical and electronic equipment. Through the collaboration, Electrolux has access to more efficient recycling systems.

The ERP’s mandate is to establish and manage a scheme for take-back, logistics, recycling and administration in Germany, Italy, Poland, Austria, France, UK, Spain, Portugal and Ireland.